Hadi Zonouzi
Marketing strategist, PR specialist and multimedia journalist with more than 25 years of experience helping organizations and businesses get heard, trusted and chosen.
From the newsroom to your marketing
I started my career in broadcast news, as a news anchor, editor and translator. I spent more than a decade on air, held the main evening news anchor position, and was twice named best political news anchor, in 2002 and 2005. Live news teaches you to tell a clear story, fast, to people who can change the channel at any second. That is exactly what good marketing has to do.
From there I moved into public relations, leading PR for a national petrochemical company. I managed a team of more than 70 people, an advertising budget of about $2 million a year across TV, billboards and print, and more than 90 conferences, openings and events, including an anniversary celebration for more than 1,500 guests.
In Southern California I have run marketing for local businesses, led MBA recruitment and admissions at California State University San Marcos, built and owned an insurance agency, and continued in journalism as morning news editor and anchor at Radio Iran KIRN 670 AM in Los Angeles. In 2018 I founded ZNZ Marketing Agency to bring all of it together for business owners.
Career highlights
Founder & CEO, ZNZ Marketing Agency
End-to-end digital presence management: strategy, content, video, SEO, ads, CRM, funnels and appointment setting for small and growing businesses.
Agency Development Manager, Colonial Life
Recruiting, training and developing a sales team while leading local PR and marketing to grow market share with employers.
Morning News Editor & Anchor, Radio Iran KIRN 670 AM, Los Angeles
Writing, editing and presenting live news, and interviewing community leaders and experts for the Persian-speaking community in Southern California.
Associate Director of MBA Recruitment & Admissions, CSU San Marcos
Built data-driven recruitment strategies, analyzed enrollment and conversion data, and led outreach partnerships and information sessions across Southern California.
Agency Owner, ZNZ Insurance Agency
Ran a local insurance agency in San Diego, serving clients in English, Persian and Turkish.
Marketing Consultant & Events Manager, Sufi Mediterranean Cuisine
Ran marketing campaigns, email and text lists, the website and social media for a San Diego restaurant.
Director of Public Relations, national petrochemical company
Led a 70+ person PR team, a $2M annual ad budget, the company magazine and news website, and 90+ major events.
News Anchor, Editor & Translator, national television
Main evening news anchor, live interviewer and emcee. Twice named best political news anchor (2002, 2005).
Why clients work with me
A storyteller’s eye
Two decades in newsrooms means your message is clear, credible and made to hold attention, whether it’s a 15-second Reel or a full campaign.
Sales and follow-up experience
Years in insurance sales and admissions taught me that leads only matter if someone follows up. That’s why CRM, funnels and call campaigns are part of every plan.
Data, not guesswork
From enrollment funnels to ad budgets, I’ve always tracked what works and cut what doesn’t. You get clear reporting on leads, calls and bookings.
Bilingual reach
Fluent in English and Persian, with Turkish and some Armenian, so your brand can speak directly to diverse communities.
- Master’s degree, International Relations, Azad University
- Bachelor’s degree, Applied Chemistry, Azad University
- English Language and Literature, Iran Language Institute
- Digital presence strategy and marketing consulting
- CRM setup and funnel optimization (including Salesforce)
- Facebook, Instagram and Google Ads
- Public relations, media relations and press releases
- Video, broadcast and live presenting
Let’s grow your business together
Book a free consultation and talk directly with me about your goals.
Call (858) 610-5515 Connect on LinkedIn